5,000+
Registered drivers & crew1 MILLION +
Attendances throughout NZ245K+
Online sales in marketplace
1.9M+
Minutes viewed of video
Our entire platform has been developed in one of the world’s most comprehensive and broadly adopted cloud based platforms.
CONNECT WITH OUR AUDIENCES
RETARGETING BASED ON INTERACTIONS
DRIVE TRAFFIC ONLINE & INSTORE
NATIONWIDE WITH INTERNATIONAL REACH
ONLINE
MARKETPLACE
Sell your products or services directly with our audience within the Driven By Dirt Marketplace.
SOCIAL MEDIA
Unlock the power of social media with specifically targeted and retargeted social media marketing to our niche market.
NEWSLETTER ARTICLES
Connect with our user base with stories or information about your brand or product offerings
TICKETS
Our online ticketing advertising is a great way to get seen with your branding on every ticket sold.
AD PLACEMENTS
By understanding our audience, we’ve set key points in our website to maximise exposure with our ad placement segments.
IN APP NOTIFICATIONS
If you need to get a message out quickly, such as an upcoming promotion, our in app notifications are the best option for success.
IN VIDEO
PRE-ROLL
Have your brand at the forefront of our video content with a 15 second non-skippable ad.
BRAND & PRODUCT PLACEMENT
Placements in video content are a fantastic way to reiterate your brand or product with consumers
PARTNERSHIP
We’d love to co-create content with you, it could be a product or brand story that’s relevant to the sport or you can be part of our documentaries.
BEHIND THE SCENES
There’s never a dull moment when it comes to filming our speedway. Join us behind the scenes as we show our fans what it takes to make great content.
ON TRACK
TRACK SIGNAGE
Having your brand at the track is a fantastic way to reiterate your brand combined with online marketing efforts.
EVENT PROGRAM PLACEMENT
Each speedway track produces an event program every meeting. This is a great entry level to start your marketing.
EVENT BRANDING
Each season, race tracks create specific events for the various classes in speedway. Events like these look for a naming rights sponsor and heat race sponsors.
DRIVER
CAR & TRAILER SIGNAGE
Competitors take pride in their vehicle and ensure their presentation is on point, This is one of the many ways to push your brand through multiple locations
PRODUCT ENDORSEMENTS
Our drivers have the ability to promote your brand and products through their own social media accounts.
APPAREL BRANDING
A fan favourite is to purchase driver related merchandise. Get brand visibility each time a fan wears merchandise through town or at the track
BROADCAST
CURRENTLY UNDER DEVELOPMENT
Our team are currently developing a new broadcast model for rural motorsport events and plan to launch in Q1 2023.
Let's get this conversation going
Discover the untapped potential of Speedway advertising in New Zealand with our comprehensive pitch deck. Learn about the unique and engaged audience you could be reaching, the safety and elevation of your brand, and the lucrative opportunities that await you.